The Impact
Some of my achievements from my time producing content as a part of the social media team for Mizzou Women's Basketball team include:
- Over 1 million views and 100,000 likes across all three @MizzouWBB social media accounts
- @MizzouWBB 6th most Instagram Interactions in D-1 Women's College Basketball in 2019
- @MizzouWBB 9th most Twitter Interactions in D-1 Women's College Basketball in 2018
- Two videos picked up by the @NCAAWBB twitter account
- Over 1 million views and 100,000 likes across all three @MizzouWBB social media accounts
- @MizzouWBB 6th most Instagram Interactions in D-1 Women's College Basketball in 2019
- @MizzouWBB 9th most Twitter Interactions in D-1 Women's College Basketball in 2018
- Two videos picked up by the @NCAAWBB twitter account
Player Edits
Mizzou Women's Basketball attempts to empower our players by building our player's brands by creating custom content highlighting their unique achievements.
Team Promotion Videos
It's not about the back. It's all about the front. Mizzou Women's Basketball is all about playing for the front of the jersey and putting "we" before "me". As the team behind the team, we try to highlight this mindset to our viewers.
Social Experiments
What can we do to stand out from the masses? Solving the problem to this question requires thinking different. Our social team is always looking for new ways to keep our viewers engaged and provide them with fresh content while sticking to our core branding. These are our attempts at doing just that.
Game Day
There's no day like game day. Just like the team we cover, our social team lives for game days. Our social media team attempts to help our viewers experience a game through social just how they would in the stands.